Why does miller lite spell it lite
The waiter gave him a recommendation for a diet pilsner, a low-sugar beer geared for those with diabetes. Both Weissman and John Murphy, the new Miller Brewing president at the time, both ordered the same pilsner and unanimously decided that America needed something like this — a light beer of sorts for those looking to maintain or lose weight.
This is where the story of Miller Light begins. But let us look back even further at the original light beer of the time. Joseph Owades is the man to thank and commend for his discovery and creation of a lighter beer option.
Owades became involved with beer and brewing beer by way of his research with key beer ingredients: yeast and the starches found in yeast. The biochemist found a way to isolate an enzyme that could break down all of the starches in barley, resulting in more for the yeast to eat and creating a beer with fewer calories.
In , Meister Brau underwent many financial difficulties and ended up selling some of its existing labels and recipes to the Miller conglomerate. Starting in , Miller Lite was nationally introduced to the United States. The advertising strategy used by Miller created waves in the beer industry and put its lite beer on the radar for what would be and still is, decades to come.
While its previous two attempts at pushing light beers to the public had failed, this attempt was a success and Miller said a total of Miller rose to second place in the American beer industry and other brewing companies began to take notice. Anheuser-Busch began to notice the success Miller was having with Miller Lite and decided to jump on the train.
A-B released its heavily advertised Bud Light in , which saw higher sales than Miller Lite by the year By , light beers were the hottest rage in the beer industry and overtook any style of beer in sales by monumental numbers. It might be stamped on a Coke can that contains zero sugar, or a bottle of beer that contains less alcohol or fewer calories. You might also see lite used to describe simplified versions of apps or software that contain fewer features. In fact, lite is primarily reserved for the advertising world and mostly found in brand names.
Lite cannot be used to refer to the stuff that emanates from your lamp, the sun, or from your phone screen at 2 a. It also cannot be used as a verb in the way that light can. Lite should be reserved only for informal writing, when describing a lighter-weight or less complex version of something usually a product, such as mayonnaise, soda, or an app. However, in formal writing, you should always use light , unless lite is part of a brand name or other proper noun like Miller Lite.
The difference between lite and light basically comes down to an issue of formality. Did you find this post helpful? Let us know in the comments below! Still, a No. Coors Light Ranked: 1st. Check out pictures of the taste test at our blog. A drink here and there takes a toll on your caloric bottom line. Sapporo Light Ranked: 3rd. Our testers detected hints of fruitiness in this brew and quite a few found it nicely carbonated with an appealing aftertaste.
Sam Adams Light Ranked: 2nd. Good old American know-how, from the only U. Check out pictures of the taste test. Check out Health Bistro , where Lifescript editors let it all hang out. By subscribing you agree to the Terms of Use and Privacy Policy. Health Topics. Health Tools. By Emily Battaglia. Reviewed: April 1, Find out with our quiz… At Lifescript, we take beer and our waistlines seriously.
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